Bernard Hopkins Signs with Punishment Athletics Ahead of WBC Championship Fight

Joshua CareySenior Analyst IOctober 13, 2011

Image courtesy of Joe Lear and Bernard Hopkins.
Image courtesy of Joe Lear and Bernard Hopkins.

Ahead of his WBC light heavyweight title defense against Chad Dawson on Saturday night, champion Bernard Hopkins has signed with Punishment Athletics.

MMA4MMA President and marketing expert Joe Lear formally announced a deal to between two of his long-term clients.

Hopkins (52-5-2, 32 KO) was last seen by Mixed Martial Arts fans attending UFC 133, which featured Punishment Athletics' owner Tito Ortiz headlining the pay-per-view event.

Punishment Athletics was on full display at UFC 136 this past weekend as Kenny Florian and Jeremy Stephens were both sponsored by the brand.

Now, Ortiz' apparel brand will be present post-fight after Hopkins defends his championship at Staples Center in Los Angeles at 9 pm EST/ 6 pm PST.

Lear, who began working with Hopkins in 1997 and Ortiz in 2001 has helped bring two fighting legends and future Hall of Famers together.

At 46 years of age, Hopkins is the oldest boxer to win a legitimate championship in the history of the sport and he continues to defeat father time.

His legendary career features highlight victories over Oscar De La Hoya (09-18-2004), Antonio Tarver (06-10-2006), Winky Wright (07-21-2007), Kelly Pavlik (10-18-2008), Roy Jones Jr. (04-03-2010) and Jean Pascal II (05-21-2011).

"The Executioner" looks to add Dawson to that list inside the Staples Center and the champion will do so with Punishment Athletics supporting him.

While MMA and Boxing have their differences, Hopkins and Ortiz are proof that there's no reason why both sports can't work together and support one another.

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