One major criticism of Seattle's offense after the Week 3 victory was that they didn't spread the ball around. Tarvaris Jackson targeted Sidney Rice 10 times, and the rest of the team 20 times.
Though Jackson's rapport with Rice is undeniable, Seattle needs to use all of their weapons. Once defenses take away Rice, Jackson will be forced to look other directions.
Last week Jackson missed Mike Williams on multiple occasions, failing to look his direction. Jackson knows he must get Williams involved. However, Williams is not the only primary threat lacking opportunities. Zach Miller has five catches on nine targets through three games—Williams has identical numbers—and has played a larger role run-blocking than as a receiving threat.
Granted Jackson spreads the ball around, both players should benefit from the presence of Sidney Rice. One way to get Jackson looking their direction is to employ all three men on the same side of the field: Miller the target in the short passing game, Williams in the intermediate and Rice downfield. Jackson will be able to look to one side, but also towards his main three weapons.
Rice will open up the field underneath or if the defense bites on the shorter routes, Jackson can be aggressive downfield—Seattle needs to take more shots downfield, period.
Inside the red zone, I would like to see a misdirection throwback. For example: Roll Jackson to the right with Zach Miller or Anthony McCoy on the backside selling as a blocker, but then have him release towards the sideline with an offensive lineman or two.
Chicago unsuccessfully ran a similar play in Week 1 inside the red zone, but only because Jay Cutler missed a wide-open tight end. The entire defense followed the offense right, as the tight end leaked out the backside of the play uncovered—the video provides a similar example.
The other weapon Seattle needs to get involved is Leon Washington. He needs more carries and Seattle is yet to establish him as a receiving threat on the perimeter; motion him out of the backfield or line him up on the perimeter in sub packages.
Assuming fullback/Wildcat quarterback Michael Robinson is back from injury, a formation with Rice, Williams, Miller and Washington split out, with Robinson in the backfield, could catch Atlanta off guard. Also, I wouldn't be surprised by an offensive trick play.
Seattle needs to make a concerted effort to manufacture offense, getting their best weapons involved.