$100 could have bought Bleacher Report a fraction of a second of Super Bowl XLII advertising time.
Subliminally, that might have been enough to make an impact. And with 97.5 million eyeballs glued to Fox, it probably would have been worth a shot.
Instead, though, we dangled the hundred bucks in front of the Bleacher Report community—in the form of a NFLShop.com gift certificate.
The objective?
Write the most popular Super Spoof—an article mocking the excess of that first Sunday in February.
Most hits wins.
The result?
A creative-writing circus more than 60 submissions strong—and more astounding than the Giants' upset of the Patriots.
If you bet against IHOP, Armageddon, and Buddhism making an appearance...you lost.
If you didn't believe we could get the one-on-one with Tom Brady...you were wrong.
And if you thought Dave Metrick's pleas for tickets would fall on deaf scalper-ears...well, we're still waiting to hear how that turned out.
In anticipation of Super Bowl XLII, ESPN took its coverage to an all-time high (or low, depending on your perspective). If the worldwide leader in sports went over-the-top this year, how is ESPN going to handle 2015?
Jon Grilz had the answer: A new addition to the Family of Networks devoted to the future stars of Super Bowl XLIX.
"For the next eight years," Jon wrote, "ESPN CDTSBXLIX will have a countdown clock that ticks down every last second as these pint-sized, pre-pubescent gladiators claw, battle, cry, and bleed their ways on the gridiron toward victory—as well as in the back of their parent’s minivan to get their girlfriend’s bra undone."
To no one's surprise, a bra-unfastening reference was enough to take Bleacher Report by storm. So let us officially announce the first victory of Super Tuesday:
Jon Grilz, Humor Bowl I Champion.
Congratulations, Jon. Let the looting begin.
5 comments Last one added about 1 year ago — Leave a Comment
Ron Johnson about 1 year ago
Congrats Jon. Don't get to cocky though. Next year's will be funnier.
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Sean Crowe about 1 year ago
I would have won, but Jon video taped my defensive signals....
Congrats!
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Smith J. Howard about 1 year ago
Maybe Jon can buy one of those "unlucky" $80 grey sweatshirts for Belichick (like he needs any more of them). Appartenly he ran out of clean ones for the Super Bowl, so he resorted to red...which turns out is unlucky. Congrats Jon...the article was hilarious.
-R.H.
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Smith J. Howard about 1 year ago
I meant "lucky $80 grey sweatshirts"...
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Andrew Kneeland about 1 year ago
Nice work Jon.
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