"I hate this idea that you're the best, because you're not. I'm the best. I'm the best in the world." On June 26, 2011, CM Punk turned pro wrestling on its head, delivering the best promo in quite some time — maybe ever. Speaking to John Cena directly and intended for everyone else watching, Punk said what I'm sure a lot of highly talented wrestlers have felt over the years as they've been passed over for more marketable athletes; guys with better gimmicks who sell more t-shirts and play the game.