In the past month, the WWE has been turned upside down.
After years of frustrating storylines, the cries of desperate fans have been answered, as the creative team has scrapped the old way of doing things in favor of brave, dramatic storytelling.
It all started with CM Punk, who took the wrestling world and turned it on its ear.
The Straight Edge Superstar won fans over with his passionate promos and it paid off with his championship victory on Sunday night.
Every fan expected the WWE to keep the belt off of Punk one way or another, but when the newly crowned champion walked out of the arena, he open the door to a new era of wrestling.
As the company has shaken off the rust after years of decline, the creative team has given us angles that have elements of the Attitude Era coursing through its veins.
We have storylines steeped in reality, we have thinly veiled references to other promotions and for the first time in a long time, we have drama.
In the wake of Punk's victory, the company decided to take the figurehead of the Attitude Era, the Mr. McMahon character, and send him out to pasture, replacing him with Triple H giving the product a new figurehead for a new era.
Now, we have a fresh start for the first time in a long time, and it's a time of chaos within the fictional WWE Universe.
Punk, the WWE Champion, is in exile, the Raw brand is scrambling to crown a replacement, and Triple H has assumed the day-to-day operations within the company.
In the wake of these sweeping changes, the creative team has a fresh slate to give fans a reason to tune in each and every Monday night.
The opportunities are endless, as there is the matter of the "vacant" WWE Championship, Cena's status within the Raw brand after his defeat and Triple H's method of doing business.
All of the elements are there to give the fans the type of product that is worthy of the WWE name.
It may early, but if you're a fan, it is an exciting time to be a fan of the industry, as the WWE leaves the past in favor of a daring new landscape.