After “The Decision” last July, most of the public has been anti-LeBron, even though it doesn’t make complete sense because he raised millions of dollars for the Boys and Girls Club and decided to play with one other star, two if you consider Chris Bosh a star.
Why would he stay in Cleveland playing with no other stars when playing with one other star increases his chances of winning a championship from 7.1 percent with one star to 25 percent with two stars, according to the book Scorecasting by Tobias Moskowitz and Jon Wertheim? If you include Chris Bosh as a star, your chances of winning a championship with three stars are 39 percent.
However, people make decisions emotionally and then only listen to facts or logic that back up their already preconceived stance on a subject. So if you hate LeBron since “The Decision,” then you have just absently read these past two paragraphs.
Because people are just going to irrationally hate LeBron, becoming as likable as Michael Jordan is going to be tough.
Even though LeBron is a much better teammate than Michael Jordan—he once punched a teammate, and he doesn’t have a gambling problem—people still love Jordan more than LeBron James since “The Decision.”
LeBron needs to go back to making funny, family-friendly commercials. Similar to what Michael Jordan did to become a household name, LeBron needs to go back to making more State Farm commercials and actively find other sponsors to do commercials for. Yes, this has nothing to do with on-the-court success but this is about his legacy, and if people don’t like you, they are not going to remember you fondly enough when you stop playing basketball.
Michael Jordan hasn’t played basketball for almost a decade, yet he is still on TV doing commercials, keeping him ahead of LeBron in likability and helping keep him No. 1 as the best player of all time.
Would anyone be surprised if Michael Jordan still does those Hanes commercials because he felt it would help him stay the best player ever?