WWE: The Reason Behind the Ratings Dip for Monday Night RAW
WWE has a lot of places to lay blame for poor ratings
The WWE is struggling to figure out why, after they announced the biggest WrestleMania match of all time, are the ratings for their flagship show on the decline?
The reason is plenty and it starts and ends with that match for WrestleMania.
There is no doubt the hype will be at a fever pitch come next February. People will be in breathless anticipation waiting to see this epic duel. However, that’s not til next year.
The WWE misplayed their hand by hyping a match so far in advance. The story should have built organically. Now everything that happens seems like fluff to wait for the real thing to take place.
Even though we are wrestling fans are conditioned to believe that real feuds will never been resolved until they are done on Pay-Per-View, we can, at least to a certain degree, hope that there will be some sort of twist or turn in the meantime.
But the Rock is off TV and when he comes back there may be a ratings spike, but nothing will sustain since everyone is completely aware that it’s a big tease.
What the WWE might want to risk is trying to build a Rock program with the Miz for SummerSlam. That could keep ratings up and allow the fans to get an early glimpse of the Rock.
No one in the WWE, not even Cena, draws like the Rock does.
Playing it the way they did was a bad move. We know we aren’t going to see the Rock, so why bother watching?
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