I don't really care much for this storyline, or gimmick. It's not even a gimmick since they are just doing this to promote their move to the Mynetwork TV.
Have you noticed, though, that all the wrestlers Jesse and Festus wrapped up are all jobbers that no one cares about?! I find that funny. It's like a sign that instead of them being moved to the new network, Kenny Dykstra, Ryan Braddock, Zack Ryder, and Curt Hawkins are all going to be moved back to developmental.
Those guys seriously need a character overhaul. Zack and Curt definitely proved to creative team that they can't do a promo, because to me, they definitely bombed at Carlito's Cabana. They do no justice with the tag titles, and without Edge by their side, they are just another wrestler lost in the sea of greater talent.
So I think those stars should just go to ECW and work on being a star there before being put in the A and B show.