hype vb: 1. to stimulate, excite, or agitate (usually fol. by up) 2. to create interest in by flamboyant or dramatic methods; promote or publicize showily 3. to intensify (advertising, promotion, or publicity) by ingenious or questionable claims, methods, etc. 4. to trick; gull.
"Hype" is the only word needed to define what this game is boiling up to. Here we are, still four days away from kickoff, and both fan bases and coaching staffs have already donned their battle gear.
On the flight back to Athens Sunday night, the senior players from Georgia asked their coach, Mark Richt, if they could wear black jerseys for their game against Alabama this Saturday. He simply replied with a thumbs up. News of the confirmed "blackout" spread like wildfire in Athens, with the Georgia fan base already being told to wear black to the game.
The day after, Alabama coach Nick Saban attended his daily press conference wearing a black Alabama polo. When asked about the shirt, Saban replied with a grin, "This was the only shirt I could find when I woke up this morning."
Later that day, while Richt was at his press conference, wearing a red Georgia t-shirt, he made an obvious rebuttal by stating, "I've always been kinda big on black, ya know? It's usually my color of choice. But, uh...this was the only shirt I had in the closet today when I got up."
And the hype has done nothing but increase.
Video of Alabama strength and conditioning coach Scott Cochran was caught on video, giving his own opinion of the "blackout" by stating, "They're wearing black because they're going to their [insert expletive] funeral." Rumor has it that this video feed has made it to the Georgia locker room, further adding fuel to the fire.
Why? Why all the hype? Georgia started the intensification (yes, that is a word) with wanting to don the black jerseys. What doesn't make sense is that the Bulldogs have a bigger rival, Florida, still ahead on their schedule. What is it about Alabama that makes Georgia want to inject a "blackout" vaccine into Sanford Stadium on Sept. 27?
And then it made sense.
Reasons as to why Georgia decided to "black out" Alabama instead of Florida, LSU, or Auburn started falling from the heavens in the form of rain—and every single drop was one in the same.
This may sound childish, but Bulldogs fans have no retaliatory grounds in this argument. After all...you started it.