The SEC Has Gone Disney

Michael Oleszek

Analyst Written on August 27, 2008

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College kids want to see and be seen. The SEC deal is going to make ESPN the Myspace of college football.

Mark May will be forced to talk about another school besides USC.

Lou Holtz will need a spit screen the size of Tim Tebow whenever he talks about the Gators.

Finally, Lee Corso will need a decent costume shop in Tuscaloosa.

Get ready for Saturday night promos featuring the Jonas Brothers and Hannah Montana hyping the Iron Bowl, because after all, ESPN is owned by Disney. The only good thing to come of this will be that Ron Franklin is calling SEC games.

The SEC is already the marquee conference in college football, but now add the promotional weight of the multimedia giant ABC/ESPN/Disney behind it, and you have a monster conference.

That is going to put the Gator Chomp and The Vol Navy in ads during Grey's Anatomy and Desperate Housewives.

This will give the conference a ton of exposure, and then add to it the weight of non-conference games like Florida-Florida State every year, Tennessee-UCLA this season and next, Tennessee-Ohio State in 2018 and 2019, and you will have a storm of schools trying to schedule SEC opponents just to try and keep up.

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