Why Lon Babby is Joining the Phoenix Suns

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Why Lon Babby is Joining the Phoenix Suns
Kevork Djansezian/Getty Images

With the recent departure of Steve Kerr and David Griffin from the Phoenix Suns, owner Robert Sarver is looking to change the look of his front office with non-traditional personnel voices as well as traditional basketball executives. It is said that sometime next week the Suns will name Agent Lon Babby President of Basketball Operations. It will also be his job to oversee the hiring of a new General Manager.

Lon Babby has been practicing sports law for more than 30 years with Williams & Connolly LLP, and representing teams and players since the late 1970s. He is known as one of "Washington's Top Lawyers" for media and sports law, and one of the 100 most powerful people in sports.

Mr. Babby has established a ground-breaking practice that is like no other agent. What separates him from the rest is the fact he charges on an hourly fee basis rather than a percentage of income basis. He also specializes in player and media contract negotiations, licensing negotiations, business structuring, and other sports matters.

He currently represents numerous players in the NBA, three of which have been All-Stars and two who have been max contract players, including Grant Hill, Tim Duncan, Luke Ridnour, Shane Battier, and Ray Allen. He also represents dozens of other NBA first round draft choices, WNBA marquee players, professional baseball players, a select group of top minor league prospects, and high MLB draft picks.

As well as athletes, Babby represents many members of the media in their contract negotiations with various broadcasting companies.

Until recently, Babby represented Hedo Turkoglu before he became part of the Suns organization. When Turkoglu was traded to the Suns, a "red flag" was waved by many NBA executives when he agreed to waive a $5 million trade kicker and reduce the amount guaranteed in the final year of his contract. However, Mr. Babby received a written waiver from Turkoglu acknowledging his approval of the circumstances to not represent him anymore.

Lon Babby will bring something new to the front office of the Phoenix Suns. He has more then enough experience working with players, media and the rest of league. With that said, as long as he is the President of Basketball Operations, the organization should benefit and see positive changes.

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