Breaking NewsDownload App

Nike Pulls Ads Deemed Homophobic

bob mantzSenior Writer IJuly 28, 2008

Nike has pulled an ad campaign that some called homophobic according to the Wall Street Journal.

According to the Journal several bloggers said it was offensive to gays & blacks.

Anyone who has ever played basketball has heard the term 'posterized'.  That is what this campaign is all about.  Nike needs to show some balls and keep the billboards up.  And those bloggers in question need an enema.

Wieden/Kennedy, the ad agency who came up with the promotion responded in its on blog:  http://wkstudio.typepad.com/studio/2008/07/hypersensitiv-1.html Kudos to http://www.wk.com/

Good for them.  Anyone who thinks that the above photo is derisive towards gays or blacks is, actually, the homophobe and racist.

Bob Mantz can be contacted at gnxfan@hotmail.com

Briefly in the Top-10 Power Sports Poll..Vote 'Bob Mantz' and dump 'Phil Knight' at http://www.businessweek.com/power100/poll.html

http://bleacherreport.com/images_root/image_pictures/0063/8628/mantz_top_10_article.jpg

Where can I comment?

Stay on your game

Latest news, insights, and forecasts on your teams across leagues.

Choose Teams
Get it on the App StoreGet it on Google Play

Real-time news for your teams right on your mobile device.

Download
Copyright © 2017 Bleacher Report, Inc. Turner Broadcasting System, Inc. All Rights Reserved. BleacherReport.com is part of Bleacher Report – Turner Sports Network, part of the Turner Sports and Entertainment Network. Certain photos copyright © 2017 Getty Images. Any commercial use or distribution without the express written consent of Getty Images is strictly prohibited. AdChoices