Been hearing stuff from the grapevine that Subway as title sponsor for the Indycar Series in the season 2009 season. The rumor sounds a little far fectched though as Subway may be only spending $10 million for the sponsorship for one year, which is chump change as major sponsorships go. Most sponsors spend more than that to sponsor a single NASCAR team, let alone a whole series. But with the way the Indycar Series is right now, they could use all of the help they can get.
There are other rumors of people like Kodak looking at sponsoring the series. Of course Subway will be sponsoring driver Paul Tracy as he makes his return to Indycar racing Saturday in Edmonton.