I recently wrote an article stating that WWE should hire internet sensation Kimbo Slice. Now I want to take this idea a step forward.
The UFC has a show on Spike called the Ultimate Fighter. This is a popular show and when UFC decided to bring in Kimbo Slice there was an outstanding rating of 5.3. To counter this Vince McMahon had a great idea of creating NXT, a show very similar to The Ultimate Fighter. McMahon stated that this would the "next evolution of not only WWE, but of television itself." The ratings are low and have not lived up to Vince McMahon's statement.
I believe that Vince McMahon is on the right track here but there is a major flaw with NXT, it is fake. The Ultimate Fighter is real. You never really know what is going to happen next. For example, we all thought Kimbo Slice would cream the competition. This did not happen. NXT can be manipulated like having Bryan Danielson / Daniel Bryan lose so much.
The real war was never with TNA but with UFC. UFC is gaining in popularity and they can go toe to toe with WWE right now. McMahon is well aware of this and this is the reason NXT was created. UFC is becoming more similar to WWE all the time and I believe UFC can overtake WWE in ratings and fans over time.
What the WWE should do is make it real. Bring in MMA competitors and let them go at it. McMahon could buy out Strikeforce or one of the other struggling or small MMA companies to replace NXT. If WWE brings MMA, ratings will go up for WWE. There will be a renewed interest into the company.
This is the next evolution for WWE.