This was it: the big one—the angle that would make more money than you could imagine.
All of the pieces were in place. Vince McMahon had the three biggest wrestling companies in America at his disposal.
But what was supposed to be the greatest event in wrestling history turned out to be one of the most hated and failed events ever.
Invasion angles aren't anything new, but when done right, they can elevate a company to new levels. Look at the stuff in New Japan, which was what WCW copied with the NWO. Take a look at the ROH vs. CZW feud on the indies in 2006. It launched ROH to a new popularity it hadn't seen before.
However, when Invasion angles are booked poorly, they bomb as hard as anything can.
What was supposed to be the three big companies fighting against each other quickly turned into a McMahon family soap opera completely taking away everything that could have made the InVasion special. From horrible booking to not having the right people, it was almost doomed from day one.
Vince had WCW, but what he didn't have were many of its top stars, like Hulk Hogan, Sting, Kevin Nash, Jeff Jarrett, and Goldberg. While some of those eventually made their way to the WWF, none of them were involved in the InVasion. Without the biggest names, the fans frankly just didn't care.
While Vince had many of the WCW wrestlers, and good wrestlers they were, they didn't have any name value thanks to the horrendous booking in WCW's final years. Vince's roster of ECW talent was better, but any die-hard ECW fan gave up once Stephanie McMahon took the reins.
With the fans not caring and the obvious lack of competition for Vince's home WWF, the product suffered. When the whole thing ended with a big elimination-style match, the general response was a big "meh." It didn't work.
Now all anyone can do is Monday morning quarterback it and think of what could have been.