How in the world am I going to get a new stadium?
It made sense for the Twins to get a stadium, because the Metrodome is a terrible baseball venue and besides they’re a bunch of clean cut, home town guys, if perception is to be believed. And the Gophers got one because not having them on campus was stupid.
But the Vikings have been a tough sell because NFL football stadiums are really expensive, and, let’s be honest here, the Dome is actually a just fine football stadium.
This might be a tough pill to swallow, but the best way to get a new stadium in Minnesota is if there’s a labor stoppage in 2011. I know that’s not what you want to hear, after all you won’t generate much revenue with no games being played, but it actually is the quickest way to get the issue pushed through.
I already know what you’re thinking, how does not playing improve my position?
If you stop playing in the Dome for even a year, the stadium will be unable to generate revenue. A couple college baseball games and monster truck shows per year can’t make the building profitable. Now they’re leaning on you guys to make any money.
A new stadium, at least for the first few years, will generate a lot of extra revenue with concerts, shows, and other special events. Things that are going to TCF Bank Stadium and Target Field now and studiously avoiding the Dome.
Short of putting another team in there temporarily, like the Wild ownership did with their lacrosse team in the Xcel, you’ll put the state in a tough position where it’s going to be much easier to justify the expense of building a new revenue generator.
Not that I’m suggesting that you and the other owners let it come to that, but it’s going to be a long haul otherwise.