Lotus have launched their 2010 challenger in London, sporting the green and gold colours of the classic Lotus's of the 1950s and 60s.
2010 will be the first time that Lotus have competed in Formula One since the end of the 1994 season, and team owner Tony Fernandes is more than aware that the new Lotus have a lot of history to live up to.
"We know we have a huge burden on our shoulders, standing on the shoulder of giants - Clark, Moss, Hill, and Mansell."
"We know we have a tremendous journey in front of us, we are honoured and cherished to be a part of history - we will leave no stone unturned in our efforts and we will do our best to return Lotus to its glory days."
With experienced team members such as Mike Gascoyne, Jarno Trulli and Heikki Kovalainen, Lotus will hope to hit the ground running and aim to be at least the best new team.
Technical Chief Mike Gascoyne was confident of Lotus's chances, but admitted that they still have much work to do.
"We are looking in really good shape. We have to improve the pace of our car and the results from wind tunnel, but that will come with time."
The last time a Lotus won a Grand Prix was at the 1987 united States Grand Prix, with Ayrton Senna at the wheel.