When the Bulldogs scored their first touchdown, the entire Georgia team ran onto the field to celebrate, which obviously resulted in a 15-yard penalty. The impetus for the spectacle came from Richt himself, who wanted to get his team excited for the game.
Richt's supporters argue that the coach made a savvy move in sending a message to the Gators. His critics decry the decision for its apparent lack of class.
As I see it, it's a win-lose/lose-win situation.
On the one hand, if the Bulldogs hadn't stormed the field, they may not have been as fired up as they were—and may have lost the game.
On the other, the penalty gave Florida great field position on the ensuing kickoff—and the entire celebration risked making a talented Gator team even hungrier than it had been.
Richt told reporters that he "didn't plan for (the Bulldogs) to run on the field."
"I told my players, 'If we don't get an excessive celebration penalty after our first touchdown, then I'll be upset,'" Richt said after the game.
Richt later apologized for his team's display. The Bulldogs went on to win the game 42-30.