Takin' a T/O with BT: How Commercialism Killed the Toronto Blue Jays

Bryan Thiel by Senior Writer Written on June 16, 2008
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We can wean the fans from the extraneous crap they're pushing at the top of the executive ladder and build a passionate fan base, one that truly cares about the game and won't get out-cheered when fans of the Red Sox, Yankees, or Cubs come to town.

Maybe we'll even be able to build a little volume at the games so, akin to Yankee Stadium or Fenway Park, it's too loud to hear the crack of the bat or the smack of the ball in the glove and you have to be alert and attentive to know what's going on. Or...

2) We can keep going in the direction we're going in now. Keep the animated walk-up videos, the drawn up head shots that make each player look like he's in his mid-sixties, keep the goofy superhero videos in between innings, and maybe have Superman throw out the first pitch at the next game.

It's not like he'd seem out of place.

To be honest, I have no problem with corporate sponsorship and representation. Post some billboards around the stadium, advertise the Jr. Jays and other kinds of activities in different and interesting ways. 

When Lyle Overbay has to save the city of Toronto? That's when I start taking issues with what's going on with my team.

Maybe Eldon said it best this weekend: "This is like going to an Atlanta Thrashers game. There's so much extra stuff that you forget why you're there and almost stop paying attention to the game itself. It's like a theme park."

Great. Apparently "Baseball North" has turned itself into an extension of Canada's Wonderland instead.

Oh well, at least my beer was cold.

 

Bryan Thiel is a Senior Writer and NHL Community Leader for Bleacher Report. You can contact him through his profile, and you can read more of this work in his archives.

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written on June 16, 2008 Opinion

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