In college football, change is a constant. The players change. The coaches change. Your team’s conference changes, shifts and grows. And, often, the uniforms change. In an effort to reach a younger generation, programs are constantly tweaking their uniforms, rolling out new colors, new jerseys and new combinations.
It’s all about capturing young recruits’ attention, and the success rate varies. Think about Oregon and Maryland. They’ve generated conversation with myriad fans and recruits, which is, of course, the goal. Other programs have had less success with redesigns. And others, frankly, don’t need it. Some program uniforms and brands are so iconic, so classic that they really are not in need of a redesign. These programs have their brands etched in fans’ hearts and minds, and a new look really isn’t necessary.
These are the college football programs that will never need a redesign. Some have tried alternate, one-off uniforms, but their primary colors are so recognizable that it really isn’t necessary. Here’s a look at programs that can tell image consultants: “Buzz off. We’re good.”