Tony Stewart, in his red No. 14 Old Spice Swagger, had a most eventful race weekend at Pocono Raceway.
He crashed his primary car in practice, had to go to the back of the field to start the race in his back-up car, and battled a loose, then tight, race car to salvage a top-10 finish at the "Tricky Triangle."
But then Stewart did something really novel; he stepped out of his Old Spice Swagger fire suit, worn during the Pocono race weekend battle, autographed it, and donated it to charity.
Stewart's fire suit is now part of a charity auction that Smoke fans can bid on, all for a good cause. Fans have until Monday, August 10th at 9:00 AM EDT to place their bids, with all of the funds raised going to the Tony Stewart Foundation.
To bid on this most special item fans should click on this link: http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=130322148778. Bidding is brisk and fans interested in this special piece of Smoke memorabilia are urged to get their bids in as soon as possible.
Although the entire Pocono race weekend was a bit rocky for Stewart on the track, he made it special off the track with the new, one of a kind Swagger paint scheme unveiled on Stewart's car and on his fire suit.
Fans who attended the race also received a limited edition Old Spice Swagger "Your Driver Stinks, Mine Doesn't" T-shirt, distributed at all of Stewart's souvenir haulers.
Old Spice has had a 10-year partnership with Stewart, who hawks their deodorants and body washes in some of the most amusing commercials aired throughout NASCAR races.
All of the proceeds from the Swagger fire suit auction will benefit three charities supported by the Tony Stewart Foundation. These include charities helping children who are chronically ill, organizations supporting drivers injured during racing, and nonprofits protecting animals from abuse.
To date, the Tony Stewart Foundation has awarded almost $4 million to assist charitable initiatives for more than 130 organizations throughout the United States.
Organizers of Stewart's fire suit auction are hoping to add to that total, all in the name of good clean fun, with just a touch of "swagger."