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Plymouth Argyle fans & Paul Whitehouse star in a new car insurance ad (video)

Ronaldo Assis de Moreira Analyst IIAugust 4, 2009

Whether its a soft drink, shaver or latest pair of designer sun-glasses, corporate Britain has consistently employed footballers to sell their brands. Now car insurance company Aviva has jumped on the football bandwagon too, although they have taken a slightly more laid-back approach to their sales tactics.

Professional funny man Paul Whitehouse stars as the lead Plymouth Argyle fan - the Pirates bein gthe most South-Westerly professional team in the football league - opening with the line “it costs a fortune supporting Plymouth Argyle. Newcastle away today. That’s a long haul poke, innit!”

A splattering a local jokes are then sprinkled throughout the ad including “Alright Big Dave! Alright Bhey, Alright Burrd! Geddon you Janner!”

The advert can be seen here.

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