Hornets Happenings | The Sex Lives of NBA Players in the Big Easy

Paul AugustinCorrespondent IJuly 27, 2009

PHILADELPHIA - APRIL 30:  The Philadelphia 76ers cheerleaders perform against the Orlando Magic during  Game Six of the Eastern Conference Quarterfinals at Wachovia Center on April 30, 2009 in Philadelphia, Pennsylvania. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Nick Laham/Getty Images)

 I am fairly certain that every player that has played for any of the New Orleans professional basketball franchises has had a sex life.  This includes the NBA Jazz and Hornets, as well as the Buccaneers of the long defunct ABA.

I am also fairly certain that the sex lives of professional basketball players is none of my business and it is none of your business. But we seem be very interested in this topic.

One thing that I have noticed on BleacherReport.com is that articles and slide shows that have anything to do with "Hotties", tight fitting uniforms, cheerleaders, dating relationships of athletes or anything similar to this seem to get a tremendous amount of readership following.

We seem to be more interested in a peep show than we are in insightful sports journalism, the thrill of victory and the agony of defeat.

This is not my opinion, it is borne out by the facts.  For example, at the time I drafted this article, some of the most read articles on B/R were:

  • "Erin Andrew's Great Hits" with over 65,000 reads in two weeks. B/R newcomer Mike McD wrote this article.
  •  Mike McD figured out the formula for success, as a subsequent article,  "The Ten Sexiest Uniforms In Sports" had over 60,000 reads in nine days. Over 120,000 reads for McD in two weeks is pretty impressive.
  • "Say Tease: Sexy Photos of Female Athletes in the Act" by Duncan Scott has received over 20,000 reads and growing in just five days.

Contrast this with the readership of some of the top writers on this site. For example:

  • Top NFL Writer Angel Navedo is a Senior Writer who has written 231 articles in the past year.  His best read article, "Three NFL Trades That Should Happen Before the Deadline" had just over 43,000 reads in nine months. His next most read article had less than 10,000 hits.
  • Top NCAA College Football writer and B/R icon Baby Tate had 42,600 reads in his article entitled "The 10 Most Disliked Programs of the Past 25 Years." Besides being an excellent journalist, Tate is the No. 1 one user on the entire site.
  • Senior Writer Salaar Shamsi, the prolific No. 1 writer in FIFA / World Football has had barely over a 1000 reads of his article "Manchester United-Arsenal: Welcome to the Big Boys' League." He has no other article with as many as 1000 readers.

    This despite the fact that the sport that we call soccer in the United States is the most popular sport in the world. (Note: Subsequent to publishing this article, Mr Shamsi pointed out that he has had several articles with more than 1,000 reads and has in fact had one with over 10,000)
  • The most read article written by Mary Jo Buchanan, Justin Allgaier in First Nationwide Start at Lowe's: Third Time Not a Charmm received just over 7,000 reads in nine months. Although NASCAR is not my thing, it is arguably the most popular sport in the United States.

What does this say about the readership of this site? Does it imply that sports enthusiasts in general or B/R readers in particular are especially perverted?

No, I believe that it simply documents  that the readership in our site is just a microcosm of what our society as a whole has become.

When I was growing up, the most sexually stimulating thing that you could come across in mainstream media were women's lingerie advertisements in the Sears. Montgomery Ward, and JC Penney catalogs. There did exist a time when talking about sex was taboo.

I remember 1950s television programs that were not allowed to show married couples in bed together. TV shows like I Love Lucy had to show couples sleeping in twin beds.

Fast forward to the current day when  everyone is talking about sex and everything is about sex. Sex sells cars, cell phones, beer, magazines, and toothpaste.

And sports. Sex definitely sell sports. Franchise owners and CEOs know this. There was a time when the prime role of cheerleaders actually was what the name implies—lead cheers.

How did this change? Tex Schramm, former Dallas Cowboys general manager had an  extensive background in television and recognized that professional football had become more entertainment than sports.

He knew that the public liked pretty girls and decided to expand the established football tradition of sideline cheerleaders into a glamorous, choreographed squad of accomplished dancers that would serve as a counterpoint to the game itself.

The rest, as they say, is history.

Most of the readership on B/R are decades younger than I am.  Do any of you remember when the prime role of the cheerleaders were to actually lead cheers?

Now, in order to drag in already oversexed American males to the games, cheerleaders have redefined the term scantily clad. Instead of leading cheers, they do as good of a bump and grind routine as you would see in any club on Bourbon Street.

Does anyone recall when beer advertisements on sports shows promoted the great taste of the products?

Now, these advertisements show how drinking a certain brand  makes you "The Most Interesting Man In The World" and allows you to be surrounded by large breasted beauties.

How have we come this? Many of you on Bleacher Report are less than 30 years old. You view our hypersexual culture, including the hypersexual sports culture, as "normal."

After all, this is what you have grown up with.

What used to be considered the sacred intimacy shared between a married man and a woman is paraded unabashedly with no one even stopping to think, "What's wrong with this obsession with and abuse of sex?"

Our culture has become increasingly impersonal over the last generation. "Talking" does not necessarily mean ever hearing someone's voice. We do not eat meals together.

We are finding our lives more and more empty. We try to fill this emptiness with something else. Sex is one of the solutions people try.

Advertisers and promoters know this. We have allowed ourselves to get sucked into  this vacuum.

Are we willing to police ourselves and focus the reading and writing of B/R to topics actually dealing with real sport?  I doubt it.  I am going to follow the most read articles over the next month and see what the facts point out.