It's easy to see why the rest of the Premier League would be interested in signing Danny Welbeck.
But it's less obvious why Manchester United would want to let him go.
Welbeck is still a player who splits opinion among United fans. Some see him as a wasteful finisher who is only on the squad because he came through the club's academy.
Others see a talented, versatile forward who offers something different to Robin van Persie, Wayne Rooney and Javier Hernandez.
Welbeck played a central role for Louis van Gaal during United's pre-season tour until suffering a knee injury against Real Madrid in Michigan.
But it's likely that he'll have to make do with a supporting role next season if Van Persie, Rooney and Juan Mata stay fit and in-form.
However, that doesn't mean he should be allowed to leave.
At 23 years old, Welbeck might feel the time is right to look for regular football. More than that, he might want the chance to play regularly as a centre-forward.
But that's a matter for him. United aren't usually in the business of letting former youth-team players leave on the cheap if they've still got something to offer at Old Trafford.
And Welbeck has.
He's often criticised for his goal return. His one goal from 27 Premier League games during the 2012/13 season is regularly used as a stick to beat him.
But it doesn't tell the full story.
He wants to play as a striker. But he's had very few chances.
His work rate and versatility—he's often been moved out wide to accommodate others—has been a bonus for his managers with club and country. But it has denied him regular games in his preferred position.
John O'Shea, Phil Neville and Phil Jones have all experienced something similar.
Welbeck has had very few chances to play as a centre-forward. But when he's been given an opportunity, he's often delivered.
When Rooney and Van Persie were injured over Christmas and New Year last season, Welbeck scored six in six in the Premier League.
His finishing ability isn't the strongest part of his game. But he is capable of scoring goals. He scored the first of Van Gaal's reign against LA Galaxy.
With no European football next season, the Dutchman will hope to get rid of a few fringe players before the transfer deadline. But that doesn't necessarily include offloading Welbeck.
He might not be every fan's favourite. But you won't find many managers who don't want him in their squad.