Reports have quickly shunned Brendan Rodgers' chances of landing the 28-year-old, despite the manager's willingness to allegedly offer him excellent terms, as per Chris McKenna of the Daily Star:
Liverpool are believed to have been willing to discuss a potential £10m loan fee with Monaco and fully cover Falcao's £200,000-a-week wages.
Instead, Rodgers was told it was Madrid or nothing for the prolific striker, meaning he is still yet to bring in a big-name player following (Luis) Suarez's departure.
This comes as disappointing, if unsurprising news for Liverpool fans. Rodgers continues to develop his squad in the wake of Luis Suarez's exit, but he is yet to land a striker close to the quality we saw from the Reds' 31-goal hero from last season.
While it would be a mistake to replace Suarez with a like-for-like alternative—this would only fuel comparisons—Rodgers needs a forward who can get close to the magical 30 mark in the Premier League. Daniel Sturridge is destined to become the club's main goalscorer after his fantastic haul of 21 last year, but he is faced with making a quick adaptation now that the famous "SAS" partnership is no more.
Former England international Trevor Francis believes Liverpool need "a £30 million striker," and he remains unimpressed with Lambert, as reported by Sky Sports: "I've watched him in three or four games and in one game he was taken off at half-time and today (against Manchester United) he struggled throughout. He didn't look comfortable playing in those surroundings."
Reports also indicate Liverpool are looking at Paris Saint-Germain forward Edinson Cavani. Claudio Annelluci, the player's agent, confirmed an enquiry has been made for the player, as per Uruguayan newspaper El Telegrafo (via David Maddock of the Daily Mirror):
There was much interest in the player during the past six months. I can confirm that Cavani has heard proposals from Liverpool and Arsenal. He would love to play in England, but has not yet made a final decision. He is not interested in money and fame, he just wants to be happy playing football.
Despite a season of doubts over fulfilling the left-sided role in Laurent Blanc's 4-3-3 formation, Cavani recently confirmed he feels "very good" with life in the French capital, as reported by L'Equipe (via Sky Sports).
Rodgers may be tempted to take stock of his forwards in January, especially since a reported deal to sign Ezequiel Lavezzi, Cavani's team-mate, also looks unlikely. Anthony Chapman of the Daily Express indicates "he is looking for a long-term deal worth around £20 million, not to mention a transfer fee of around £18 million."
Both costs would amount to an extortionate commitment for Lavezzi, who still wouldn't address Rodgers' need for an out-and-out striker. His nine goals in 32 Ligue 1 appearances, as per WhoScored.com, certainly aided PSG's run to the title last season, but the predominantly wide player would only add to the fierce competition at Anfield.
Raheem Sterling, Philippe Coutinho, Suso, Adam Lallana and Lazar Markovic can all take on a similar role to Lavezzi. He could struggle leading the line by himself in the Premier League, so Rodgers would still need to shell out on a specialist goalscorer.
Liverpool's link to players of the aforementioned quality underlines just how far Rodgers has brought the club in two seasons. While the likes of Falcao, Cavani and Lavezzi may not happen, the Reds are moving toward a position in which they can land this type of target.
Rodgers' activity in the transfer market doesn't threaten to end soon, meaning the striker everyone wants and craves could still be on the agenda before midnight on Sept. 1.