S.M.'s Camping World Update, Issue 45

S M  Napier by Senior Writer Written on July 08, 2009
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Second, too many people don't think it's the perfect fit, sponsor wise, and many seem to wish them to fail in the title sponsor role, but I totally disagree with this notion.

They got into NASCAR sponsoring Kevin Harvick Inc in mid 2007, stuck the combination of Camping World and rvs.com on the No. 33 truck driven by Ron Hornaday Jr, and at the time a sponsor-less truck.

Not only did they win the Championship for trucks as a sponsor, they liked the return, then added sponsorships in NASCAR two other Series with several teams and race sponsorships in all three series, took on the title sponsorship of the East/West Series in 2008, and didn't blink at become the title sponsor for the Truck Series.

They are a vital sponsor in NASCAR, and they have done a lot in the short period of time, and lets face it they earned our respect. So those in the media show it to them.

Stop every time they sell off their allotted races on Horn's No. 33 truck or bring in a potential sponsor to take over the East/West Series, report that they are leaving the sport.

They seem to use media a lot, especially with SpeedTV, and have formed a partnership with the network.

During races, they showcase new innovative gadgets for RVer's with Ray Dunlap, they advertise more than Craftsman ever did on the network, and they also use both Siruis and ESPN Radio.

While they have yet to do a detailed return on it's investment as title sponsor for the Truck Series.

"It's early to do an accounting. It's everything we thought it would be...It takes some time to grow into it  and understand what it is your role should be."

We all need to remember, anyone coming in after Craftsman is going to have big shoes to fill and replacing those shiny red toolboxes that became a fixture in victory lane is tough deal.

Camping World is still relatively new to NASCAR, they are still learning and we've already seen them become a vital piece to one of the three Elite Series in NASCAR.

Have a little faith in them, it's tough right now with the economy, but they'll be around for the long haul.

The next race you go to look at all the RVer's at the Track for the races, each one of them is a potential customer for them, and it's also the reason for them being involved in NASCAR.

It's win-win all the way around. Keep your eyes piled for a new sweepstakes they are doing later over late Summer/early Fall.

It's going to be a sweet deal for the Truck Series fans if you're lucky and win it.

(Let me just mention after the first two sections in news and notes. I just felt inspired by Kara's "I Believe" article. I just believe the Trucks will be racing in 2010, and Camping World isn't going anywhere.)

Voting Opens

Fan voting has opened for the NCWTS Most Popular Driver award. It last's till Oct. 31st so happy voting. I'm voting daily for Horn, Brian, JB, and Crawford.

This year they have add a new option for fans to write in your favorite driver, if he/she is not among the nominees depending on the series.

With trucks you need to since Gabi DiCarlo isn't on the list, so you'll have to go to fanfeedback@nascar.com and submit your write in vote.

 

2009 Raybestos Rookie of the Year Standings

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written on July 08, 2009 Opinion


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