Battleground inspired the first bits of notable WWE social media of the week and then a face-painted newcomer took over from there.
Sting's first non-video game appearance for the company led to the bulk of the top tweets, Instagram photos and viral videos that made their way across the Internet. Kenta, memorable debuts and Zack Ryder's long wait between wins rounded things out.
Of Sunday's Battleground pay-per-view's many outcomes, one was startling and another was expected.
The former saw Dean Ambrose lie in wait for Seth Rollins inside the trunk of a rental car. The two foes didn't have a match as scheduled but instead brawled throughout the arena as well as the parking lot.
Cageside Seats offered a unique explanation for the striking image of Ambrose bursting out of the trunk:
That event didn't end as surprisingly as Rollins and Ambrose's bout did. John Cena overcame the odds, as he is known to do, and successfully defended his WWE title in a Fatal 4-Way match.
Many fans saw that coming with a potential Brock Lesnar vs. Cena bout at SummerSlam on the horizon.
Cena fans likely didn't appreciate the joke, but the WWE Creative Humor Twitter account offered a funny response to the result of the main event. It took a playful jab at Cena's win:
The WWE champ also found himself included in WWE's latest top 10 list. The company compiled what it believed to be the most memorable debuts in company history.
Cena joined Kane, Goldberg and others in exciting fans with their first appearance:
While it's hard to debate the choice for the top spot, one has to wonder if there shouldn't be something from a little further back in history. There had to be something worthy of the list that predates Undertaker's 1990 debut.
Two recent additions to the WWE roster have yet to officially debut, but there is already buzz surrounding both men.
Kenta, fresh off departing Japan for NXT, is an exciting prospect with potential in overstock. The WWE brass seems to be just as thrilled to have him around as his fans are.
Vince McMahon and Triple H posed with the former Pro Wrestling Noah star backstage:
Not many incoming athletes are going to get that treatment from the bosses. Sting, though, is certainly in that category.
Last week, he debuted as part of a video game ad. This week, he made a more official appearance.
WWE caught a glimpse of him backstage before he surprised fans at the San Diego Comic-Con:
The Icon soon sat next to Daniel Bryan and Hulk Hogan as part of a panel on WWE action figures. That's yet another step in his growing relationship with the sports entertainment giant.
The video of him striding in, baseball bat in hand, is quickly becoming one of the most watched WWE-related clips of the week:
That should be the case with a newer video of him discussing his role with WWE too. WWE also captured Sting's stop at Comic-Con in photo form:
Bryan, Hogan, Sting and Paul Heyman make up quite the impressive foursome.
As surprising as it is to see Sting mingle with folks from WWE and continue to deepen his relationship with the company, it doesn't compare with the shock value of seeing Ryder win a match on Raw.
He went a full calendar year and a good chunk of 2014 before breaking his winless streak in singles matches on the premier show.
With the help of Ghostbusters, the WWE Universe Twitter account captured the feeling that his victory over Fandango created:
Here's hoping it doesn't take another 80 editions of Raw before Ryder is triumphant again. By then, Sting's time with WWE will likely have come and gone, Ambrose will have most certainly savored the test of revenge on Rollins, and fans will have heard the refrain of "Cena retains" several times over.