KD Inks First Big Roc Nation-Negotiated Deal

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KD Inks First Big Roc Nation-Negotiated Deal
Nathaniel S. Butler/Getty Images

Kevin Durant has signed his first major endorsement deal since switching agents to Jay Z's Roc Nation Sports. The Oklahoma City Thunder forward signed a deal Monday to endorse Sparkling Ice, a zero calorie carbonated water drink that is one of the fastest growing beverage brands in the U.S.

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