Money in the Bank Is an Opportunity for a New Beginning in WWE

Tom Clark@tomclarkbrFeatured ColumnistJune 27, 2014

Sheamus, Roman Reigns and John Cena
Sheamus, Roman Reigns and John Cenacredit:

WWE Money in the Bank is taking place on Sunday, June 29.  The event will showcase two ladder matches and each one will feature two highly sought-after prizes: a shot at the WWE World Championship and the WWE World Championship itself.

And while the company could choose to go the safe route, there is always an alternative.  The fact is that Money in the Bank is an opportunity for a new beginning in WWE.

As impossible as it sounds, Vince McMahon could choose to do something different with his company.  While many fans are perhaps not expecting this, the truth is that there are plenty of young and hungry Superstars who are just waiting for their time to shine.  And Money in the Bank could be the night that it happens.

The first ladder match of the night is for the Money in the Bank briefcase which contains a guaranteed title shot that can be used anytime during the year.  When that man cashes in the case, he gets his championship shot, his opportunity at the industry's No. 1 belt.

Participating in that match are Kofi Kingston, Jack Swagger, Bad News Barrett, Rob Van Dam, Dolph Ziggler, Dean Ambrose and Seth Rollins.  This is perhaps the most intriguing match of the night, as it provides some of the aforementioned young talent with some valuable spotlight to impress the WWE faithful.

Seth Rollins
Seth Rollinscredit:

Of the seven men booked in this match, only Ziggler, RVD and Swagger have been either WWE or world champion.  The remaining four men have never been to the mountaintop in WWE.  This is their chance.

Fans are perhaps looking forward to this ladder match more over the other one, as there is more opportunity for something new, something fresh, to happen.  The Money in the Bank match is used to set the next rising star on the right path, and that is surely what fans will see on June 29.

The question is: What happens when the eventual winner pulls down the briefcase?

This is the part where WWE could do something different.  Instead of saving the cash-in until a later time, what if the guy who goes over chooses that night for his title opportunity?  Imagine a scenario in which either Ambrose or Rollins, who are both hot right now, win the case and choose to slide in after the other ladder match is over.

Could fans see one of the former Shield members walk out of Money in the Bank as the new WWE world champion?

This is not to say that either RVD, Ziggler or Swagger will not win the ladder match and become Mr. Money in the Bank.  Each man is fully capable of carrying the briefcase and eventually winning another chance at championship gold.

But the idea of either Kofi, Barrett, Dean or Seth emerging victorious is perhaps too enticing for fans or WWE Creatives to pass up.  A new contender means a new direction for the future of the WWE World Championship, and that could definitely spell a new beginning for the company.

Bad News Barrett injured at SmackDown
Bad News Barrett injured at SmackDowncredit:

However, recently reported that Bad News Barrett was injured at the Friday Night SmackDown taping.  As of this writing, it is unknown what the company will do in the very likely event that Barrett cannot perform on June 29.  What does this mean for Money in the Bank?

Will WWE book another established veteran in the match, or will it perhaps go with one more fresh face to the title scene?  Despite what happens, there is more than one way to handle this, more than one way for WWE to do something different.

But the other ladder match of the night is perhaps not as wide open in terms of a new direction. 

Bray Wyatt, Cesaro, Sheamus, Kane, Alberto Del Rio, Roman Reigns, Randy Orton and John Cena will be competing for the vacant WWE World Championship.  Much like the first ladder match, this one has the potential to take the main event scene, and even the company, in a new direction.

Of the eight men booked in this match, only Bray, Cesaro and Roman have not held either the WWE or World Championship.  If WWE intends on doing something new, then any of those three Superstars would be very intriguing choices indeed.

Cesaro is highly respected for his work in the ring.  Bray is one of the hottest talents in the company thanks to his character, and Roman is believed to be the heir apparent to John Cena as the top guy in WWE.  There are definitely options to take the industry's top prize to a new place.

John Cena
John Cenacredit:

However, promotional material for SummerSlam has recently been seen on that features Cena and Brock Lesnar.  Does this image suggest that Cena is going over for the title at Money in the Bank and that he will be defending against Brock at SummerSlam?

While it's not out of the realm of possibility that Cena vs. Lesnar 2 could happen without the championship being in play, it is highly unlikely.  The reason for that is the incredible heat that Brock has had since beating The Undertaker at WrestleMania 30, thus ending the undefeated streak.  

What better way to bring him back to the fold than to challenge the newly crowned WWE world champion John Cena?

The fact is that while the first ladder match is indeed anyone's game, the same can perhaps not be said for the second.  The company needs someone dependable, someone who can carry the load into the summer months of the year.  Other than Orton, Cena is the logical choice in that regard.

Of course that leaves Reigns, Wyatt and Cesaro without a shot at immortality.  Is it too soon for them anyway, or is WWE missing a great opportunity at doing something new and exciting by potentially putting the belt on Cena once again?

When it comes to the ladder matches booked for Money in the Bank, WWE has two separate opportunities at new beginnings.  The only question is will it choose to do something fresh and different, or will it go the safe route and give fans more of the same that they're accustomed to seeing?

Money in the Bank is an opportunity at a new beginning in WWE.  Whether or not it takes it is anyone's guess.