New Nike Commercial Proclaims Kevin Durant as 'The Baddest'

Kyle NewportFeatured ColumnistJune 25, 2014

Kevin Durant's 2013-14 season was so good that the Oklahoma City Thunder superstar turned into a bad, bad man.

On the same day that the reigning NBA Most Valuable Player's newest signature shoe was unveiled, Nike also released a new commercial that dubbed him "The Baddest."

Durant has yet to find a nickname that works. There are a few out there, but "The Baddest" may be the most fitting now that he has won the league's most prestigious individual award. 

[Nike Basketball]