Of the seven entrants in the WWE World Heavyweight Championship Money in the Bank match, Cesaro sticks out like a Swiss thumb.
Alberto Del Rio, Randy Orton and John Cena are all former world champions. Their reputation alone makes them quality replacements to hold Daniel Bryan's championship until further notice.
On the other side of the spectrum is what I like the "proven" unproven: Fledgling stars whose paths to the top are too deeply rooted to become casualties, although The Miz may have something to say about that.
Roman Reigns has all but penciled in a future main event match against Triple H, whom he has repeatedly threatened on air.
Online reports from F4WOnline (via WrestlingInc) of Reigns' future ascendancy have become so prominent they're beginning to rival sacred scripture. He's like the dirtsheet baby Jesus, destined for super stardom.
Just two weeks after breaking up with the Shield, Reigns was immediately positioned as a contender on the hunt for a WWE World Heavyweight championship.
On camera, he was manipulating Vickie Guerrero into helping him compete for a championship the same way a shrewd wrestling politician does backstage.
All of a sudden, he had won a Battle Royal, thus earning a spot in the Money in the Bank match. He didn't even mention Seth Rollins (currently an entrant in the less prestigious "briefcase" Money in the Bank) by name.
If it seemed forced, it was. And that's a good thing.
It's only a sign that WWE is eager to get Reigns' feet wet as a potential main eventer. The fact that Vince McMahon, who is notorious for changing his mind, wasted no time in booking Reigns atop the WWE is telling.
Best-case scenario, Reigns is your new WWE Heavyweight champion. Worst-case scenario? Triple H plays an integral role in screwing Reigns at Money in the Bank, leading to Reigns' first major singles program against a future WWE Hall of Famer.
Bray Wyatt has already had his major program against a top star in John Cena. Despite losing two out of three pay-per-view matches to Cena, Wyatt came out on the other end closer to Ryback than, well, The Miz.
Wyatt's intoxicating promos are so good on a consistent basis, it's already a cliche to compare him to Jake "The Snake" Roberts.
There are zero world championships between Wyatt and Reigns. In fact, there are zero singles championships between the two, but few doubt that statistic will persist. Both are proven commodities as performers despite being unproven as top stars.
Cesaro, meanwhile, is just unproven.
His WrestleMania momentum was stunted the second he began to juxtapose his bland, silent persona against larger-than-life manager Paul Heyman.
Cesaro has not had any lengthy feuds of substance, and while Bray Wyatt spent the past quarter on the other side of John Cena, Cesaro's most notable achievement is stumbling through a passable match or two against an aging Rob Van Dam.
Potential or not, Cesaro is lost.
Heyman's main goal is to keep Brock Lesnar's win over the Undertaker fresh in the minds of fans. That way, Lesnar's next pay-per-view appearance can draw half of Mecca.
Oh, and by the way, he's also advocating for Cesaro. Or at least that's how it comes off.
Cesaro would be a strong favorite opposite Seth Rollins and other up-and-comers in a match for the Money in the Bank briefcase.
He'd have the chance to develop his character while Paul Heyman is forced to put just as much focus on the Money in the Bank briefcase as he does Brock Lesnar. Because, after all, that's a tangible bragging right.
But in a Money in the Bank match with so much on the line, a cold Cesaro character who lost his last pay-per-view match to secondary champion Sheamus comes off as filler.
Cesaro as a WWE World Heavyweight champion at this point would be a sudden run that not even Paul Heyman could save.
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