Recently, Drake has a made a habit of showing up on TV during big sporting events.
Turn on a Toronto Raptors playoffs game, there's Drake tidying up his pants with a lint roller. Flip over to the National Championship showdown between Kentucky and UConn, there's Drake rocking out in the stands.
Though the 27-year-old's sporting loyalties are questionable, his friendship with Kentucky basketball head coach John Calipari is real.
Coach Cal and Drake go further back than LeBron James' hairline.
Zach McCann of ESPN.com wrote about how the two formed their odd, but concrete bond:
"Drake was born and raised by his mother in Canada, but he spent his summers in Memphis with his father," McCann wrote. "And as his fame grew throughout the 2000s, he got to know John Calipari, who coached Memphis basketball from 2000 to 2009."
In terms of recruiting talent, Calipari has become college basketball's version of Pat Riley.
He also on some level, has a little Riley swagger in his repertoire—I'm talking Miami Heat Riley, not Showtime Lakers Riley.
Drake and Calipari's friendship has given the Kentucky coach another angle to recruit with. Having one of hip-hop's biggest stars at your disposal is a great way to coax prospects over to Lexington.
The relationship between the MC and head coach runs so deep that Calipari even sent Drake a custom National Championship ring with his name on it after Kentucky's 2012 victory.
I guess they do have an award for that—trophies.