Last weekend will go down as one of the biggest nights in British boxing history, and it was a huge success for Eddie Hearn and Matchroom on more than one level as Carl Froch came out on top over George Groves.
Overall, fans will feel they got their money's worth as, along with a main event that pulled the curtain down on the Froch-Groves rivalry, there were competitive wins for Jamie McDonnell and Kevin Mitchell—and a potentially star-making performance from James DeGale.
Events on this scale come and go, and despite the boost to the sport this should bring, it will likely be many years before another crowd on the scale of 80,000 is attracted to a UK fight.
From that angle, a Groves win would probably have paid higher dividends by propelling him into superstar status and elevating his future fights into the stratosphere.
While Carl Froch now has the most goodwill of any British fighter since Ricky Hatton, it is quite possible that he will not fight on these shores again.
This weekend sees a good bill at the Metro Radio Arena in Newcastle as Stuart Hall defends his IBF bantamweight title against Paul Butler.
The pick of the undercard is a British and Commonwealth title fight between Jon-Lewis Dickinson and Ovill McKenzie which may well steal the show if McKenzie can cause the superior boxer trouble with his strength and power in the early rounds.
For now, here is the week in review.