No matter if it's instant classics like Alabama's 32-28 win over Georgia in 2012 or Auburn vanquishing Missouri in last year's barn-burner, the SEC Championship Game recently has been extremely exciting.
Over the past eight seasons, the game essentially has been a play-in for the BCS National Championship Game.
Heading into 2014, the road to the SEC West likely will run through the state of Alabama once again as the Crimson Tide and Tigers appear to be the class of the conference.
But there's a also a dark horse trying to gallop to Atlanta for the first time.
In the East, Missouri has lost too much to repeat last year's improbable run. With Florida trying to rebound from a 4-8 season, South Carolina and Georgia should duke it out for a berth.
But as last year's surprise matchup of Tigers proved, this conference is so deep, nothing is a guarantee.
Much of the star power that carried the league for the past few years is gone, and SEC teams will look for their next crop of stars to get them to the conference championship.
Let's take an early peek at the most likely matchups in Atlanta.