The Divas division is in an interesting state right now.
AJ Lee had held the WWE Divas Championship for 295 days when a debuting Paige took it from her on the post-WrestleMania episode of Raw. It was a dramatic moment that renewed interest in female wrestling at a time when poor booking had rendered it stagnant.
Unfortunately, the planned renaissance doesn't seem to have occurred. Divas matches are still regarded by many as the right time for a toilet break. It seems unlikely that anything worthwhile will happen in the division until AJ Lee returns.
However, there are a number of things the WWE could do immediately to make Divas matches worth watching.