Nike and 2K Sports Release LeBron 11 2K14 Shoes Earned Solely Through Gameplay

Tristan ThornburghSocial Media StaffMay 16, 2014

Nike, Inc.

The first-ever physical basketball shoe that is earned through gameplay can be yours, thanks to Nike and 2K Sports.

NBA 2K14 gamers had to put in approximately 80 hours to accomplish the milestones necessary to win the custom LeBron 11s, with feats including winning 60 games and creating a signature shoe in the Nike Innovation Kitchen.

Only 2,014 pairs of the shoes were made. And they weren't free, either (they went for $220). 

Nike wrote, "The only way to have a chance to pre-order this limited-edition LeBron 11 is by playing NBA 2K14 on the Sony PlayStation4 or Xbox One next-gen consoles."

They are currently sold out.

[Nike, Inc.]

Related

    FIFA 19 Cross-platform Play 'a Net Benefit to Users'

    Video Games logo
    Video Games

    FIFA 19 Cross-platform Play 'a Net Benefit to Users'

    Eurogamer.net
    via Eurogamer.net

    Look Who Got a 99 Madden Rating

    Video Games logo
    Video Games

    Look Who Got a 99 Madden Rating

    Timothy Rapp
    via Bleacher Report

    AJ Styles Is the WWE 2K19' Cover Athlete

    Video Games logo
    Video Games

    AJ Styles Is the WWE 2K19' Cover Athlete

    Brian Mazique
    via Forbes

    New, High-Quality Madden 19 Gameplay Videos Surface

    Video Games logo
    Video Games

    New, High-Quality Madden 19 Gameplay Videos Surface

    Brian Mazique
    via Forbes