Most teams would do whatever it takes to make sure that their arena is filled with their own fans, not the opposition's. Home-court advantage is an even bigger deal in the playoffs, so giving away tickets to an opposing fan doesn't seem like the best idea.
Thanks to their own doing, the Brooklyn Nets will have at least one Miami Heat fan in the building for Game 4—against the Heat.
Depending on how well the fan does at shooting the basketball during the contest, she could win airline tickets and tickets to Game 5.
Not a bad deal.
This promotion might help fill the arena, but the Nets may be wishing that a Brooklyn fan had been the winner. Maybe this was their way of punishing their fans for not being a "playoff crowd" against the Toronto Raptors.
[SB Nation, Twitter]