Daniel Alves' Brazil Teammates, Friends Hit #WeAreAllMonkeys Banana Tribute
Dani Alves' response to a fan throwing a banana at him during Barcelona's trip to Villarreal on Sunday drew huge praise from the football world.
Alves barely broke his stride, but picked up the banana, took a bite from it, and continued with the corner.
Later, his Brazil and Barcelona teammate Neymar started a #weareallmonkeys tag in support of his friend (#somostodosmacacos in Portuguese, his native language).
And it has caught on amongst the Brazil team and beyond, a positive message as a serious issue is thrown into focus.
Here are some of the shows of support.
Neymar: We Are All Monkeys
Barcelona and Brazil team-mate Neymar enlisted his son for a picture after the game.
The caption, translated from Portuguese on his Instagram picture, read: "We are all monkeys."
And it sparked more tweets of support for Alves.
Hulk and Friends Are United
Hulk is set to represent Brazil at the World Cup along with Alves and Neymar, and he gathered his friends round for a social picture.
The striker currently plays for Zenit St Petersburg in Russia—a country that has had its own issues with racism.
Sergio Aguero with Marta
The Manchester City and Argentina forward Sergio Aguero happened to be with a star of the women's game in Brazil—and they hopped on the banana trend:
David Luiz, Willian and Oscar (Chelsea and Brazil)
Three of Chelsea's Brazilian contingent combined to make a video, saying that they too are all monkeys.
Luiz, hosting the video on his Instagram page, gets the banana-holding duties.
Fernandinho (Manchester City and Brazil)
Fernandinho found a picture of a chimpanzee with a banana, and borrowed Neymar's monkey hashtag on Instagram.
The Manchester City midfielder lines up with Alves for the Brazil national team.
Julio Baptista: We're All with You
Julio Baptista, formerly of Arsenal and now of Cruzeiro, added his name to the list of those backing Alves.
Baptista spent several years of his career in Spain, most recently with Malaga.
Neymar's Sister Joins in
Neymar's sister Rafaella Beckran showed solidarity with her brother's team-mate with her own "we are all monkeys" selfie.
Falcao, Brazilian Futsal Icon
Falcao may not be overly familiar outside his native Brazil, but in his homeland he is famed as a futsal star for the national team.
His latest Instagram message backed the Barcelona duo of Alves and Neymar, as the country as a whole catches on to the anti-racism message.
Dries Mertens (Belgium and Napoli)
As more and more people showed solidarity with Alves, players without a natural connection to the Brazilian echoed his actions.
Spurs Duo Moussa Dembele and Nacer Chadli
Liverpool Team-Mates Luis Suarez and Coutinho
Mario Balotelli (AC Milan and Italy)
And Mario Balotelli, who has been a notable figure in football racism issues of recent times, also got in on the act on Instagram.
The Italian made headlines before Euro 2012 when he said he would walk off the field if he were a victim of racial abuse.