Liverpool won't be forced into selling players to fund Anfield's expansion process, according to managing director Ian Ayre.
Standing on the brink of their first ever Premier League title under Brendan Rodgers, the Reds unveiled plans to increase the stadium's capacity from 45,000 to nearly 60,000 on Wednesday, as tweeted by MailOnline:
Vitally, Ayre has moved quickly to assure fans such an investment won't impact the current squad, as reported by David Maddock of the Mirror:
We won’t be selling a player to pay for it. There’s never been a discussion about selling a player to pay for the stadium. If anything, we’re doing it to support investment in the team.
Obviously, there’ll be a period where we have to pay for this thing but again it’s been designed to make this happen as quickly as possible and the core reason for doing it is to support the core finances overall.
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Ayre suggested the long-term success of the club will revolve around both Champions League qualification and matchday revenue drawn from welcoming a capacity crowd to watch the team.
With Liverpool guaranteed elite European football next season, he indicates the stadium's development plans are drawn up with a "great solution" to ensuring work is completed as quickly as possible.
The project is expected to cost around £150 million and will place Liverpool second behind Manchester United when it comes to revenue produced at each home game. It is a different approach to Arsenal, who opted to spend heavily on the Emirates, limiting Arsene Wenger's investment funds while the stadium was paid off.
An alternate Maddock report claims the relatively limited cost will allow Rodgers decent money to spend during the summer. He believes £70 million will be available for the Northern Irish manager to mobilise, ensuring he has crucial support when preparing his squad for a jam-packed schedule that includes the Champions League.
Ayre also noted Liverpool are willing to spend heavily on targets outlined by Rodgers.
"It will cost what it costs when we decide who the manager wants to buy," he said, per BBC Sport.
Such plans outline an exciting future for the Merseyside club. Liverpool have suffered under the financial takeovers of Chelsea and Manchester City in previous years, losing ground on clubs who have spent massively across a short period of time.
They currently need seven points from three matches to be crowned champions, a likely feat considering the team have won 11 league matches in a row. Rodgers and his squad continue to defy expectations, and with stadium plans revealed, they can look forward to entering a prosperous era of success.