You still have to swing the club yourself but technology has had a huge impact on golf in the last 15-20 years. Changes in clubs, balls, shoes and the equipment that helps make the game easier and more enjoyable have altered the game dramatically.
If you listen to the manufacturers' commercials, you will be able to make huge strides in your game just by stepping up the equipment you use. It's not quite that simple but improved equipment will turn an average golfer into a good one, a good golfer into a great one and help the top amateurs consider making a run at the professional ranks.
Here's our look at eight of the technologies that have impacted the game.