WWE Extreme Rules 2014: Smart Builds for PPV's Top Feuds

Aaron BowerFeatured ColumnistApril 15, 2014

Credit: WWE.com

Extreme Rules 2014 is fast approaching and the pay-per-view promises much ahead of a busy few months for the WWE and its clutch of stars.

With some new rivalries—and allegiances—forming off the back of a massive WrestleMania XXX, the show is sure to be a great one.

There are several big feuds that are already developing and look like they will dominate the majority of Extreme Rules when it airs.

However, as with any top rivalry, they all have to be handled in different ways for the show to be an overriding success. So, how should WWE build each rivalry heading toward the show?


John Cena vs. Bray Wyatt

This is one match that we have seen recently—and it could well be the only rematch from WrestleMania XXX, in all fairness.

However, it is a rematch that definitely needed to happen, with plenty of longevity left in the feud. After Cena got one over on Wyatt at 'Mania, there is a need for Wyatt to exact some revenge.

To be honest, the best build for this match is all about Bray Wyatt. His twisted, demonic promos are the fulcrum of the rivalry and really help it to go from strength to strength.

We have seen a side of Cena that we may not have seen anywhere else before too. He is almost fighting his own personal demons—brought out by the way The Wyatt Family has got into his head.

The two aren't exactly the most active pair of wrestlers on the roster, so it looks like their mic skills will have to the come to the fore here.


Daniel Bryan vs. Kane

Sadly, given how all the other credible challengers are tied up elsewhere, it looks like Bryan and Kane are set to lock horns at Extreme Rules.

It's difficult to work out how this feud even came about or why it even needs to take place.

Given that there is no recent history between the two men in terms of a lengthy feud, the best here is for the WWE to call upon their past.

As we know, Bryan and Kane were relatively successful in the tag division as Team Hell No. When they weren't wrestling, they were involved in plenty of comedic skits—although you obviously can't really use that here.

Kane needs to really channel the monster within to make this work. Lose the suit and tie, and put the mask back on. Get aggressive and really get some heat to make him a credible challenger for Bryan.

If he keeps working alongside the demonic Stephanie McMahon in the feud, it will hopefully bring the best out of him.


The Shield vs. The Evolution

Given the bizarre booking of Daniel Bryan, this looks like it could be the main event at the show.

To be honest, it should be a pretty interesting spectacle. The Shield are on a real roll at the moment and look like they are emerging as a top babyface stars.

The reformation of Evolution can only be a good thing moving forward. Whilst The Authority were interesting enough, having a full-fledged heel stable at the head of the company is a great move by WWE Creative.

The main thing for this rivalry is to keep the back-and-forth between both factions going. After The Shield took out Triple H on the post-WrestleMania edition of Raw, Evolution got their own back the following week by dismantling The Shield.

The build needs to continue in this fashion to keep everyone guessing heading into Extreme Rules. If no clear winner is apparent at the time of the pay-per-view, it should be a remarkable match.