It happens more than you might think.
Though the experts head toward Augusta every year with the shortlist of players most likely to be celebrating come Sunday evening, it's not unusual that a player whose name was written elsewhere ends up being the guy fitted for a new green jacket alongside CBS' Jim Nantz.
While Adam Scott's win last year was hardly a shocker and Phil Mickelson's third title in 2010 surprised few, go ahead and raise your hand if you had Charl Schwartzel in 2011 or Bubba Watson in 2012 in your slam-dunk contenders pool before tee off at No. 1 on Thursday.
So it's with that in mind that we look here at five players, some new to the spotlight and some who've simply not been crowned in a while, who could come off the predicted pace to become major factors in the chase for a coveted seat in Butler Cabin.
Note: Odds are courtesy of VegasInsider.com.