WWE Reaches Out to Stone Cold Steve Austin for WrestleMania XXX Appearance

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WWE Reaches Out to Stone Cold Steve Austin for WrestleMania XXX Appearance
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With just weeks remaining until WrestleMania XXX, the WWE has reportedly reached out to the one and only Stone Cold Steve Austin in hopes that the Hall of Famer will take part in the weekend's festivities, via Wrestling Observer Newsletter (h/t 411mania).

According to this report, the WWE is seeking to capitalize on the 30th anniversary of the event by pushing merchandise around their "Big Four" of Hulk Hogan, the Ultimate Warrior, The Undertaker and Stone Cold. These iconic figures would bring attention from fans old and new, driving a whole new wave of merchandise sales. 

This would obviously be a non-wrestling role for Austin. It would certainly take months for him to prepare for a match. At his age and with his history of injury, it's doubtful we'll ever see the Texas Rattlesnake back between the ropes in a competitive capacity ever again. 

Much like how Hogan is hailed for defining WrestleMania in the early years of the annual extravaganza, it was Austin who brought the event back to life in the 1990s. After years of middling cards and buyrates, it was Austin's charisma that brought in the Attitude Era.

In fact, you can look at Austin's title victory against Shawn Michaels at WrestleMania 14 and Austin's selling out to Vince McMahon at the end of WrestleMania X-7 as the unofficial bookends to one of the company's most influential eras. 

Would we all like to see Austin at WrestleMania XXX in New Orleans? Of course we would. Austin brings excitement to the screen whenever he appears. His personality and his gimmick are so intertwined it's hard to see where one begins and the other ends. He speaks his mind and brings a smile to the face of Attitude Era fans in each segment he's a part of. 

However, if Austin does little more than drink a beer backstage, have a laugh with John Cena and shill the WWE Network while wearing a new shirt and hat combo, I really don't see the need.

Sure, it will help line McMahon's pockets with more cash, but as wrestling fans, I think we do enough of that as it is. 

Some day I hope to see Austin back for even a short run as part of a storyline that enhances the current product and elevates young talents. Until then, though, I'd rather keep the focus of WrestleMania XXX squarely on the coronation of Daniel Bryan as a new made man and main event draw in the WWE

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