Everything is bigger in Texas—including the Jumbotrons.
So proved Dallas Cowboys owner Jerry Jones when he built the NFL's biggest video board in Arlington. And so will prove Texas A&M, which plans to unveil the biggest video board in college football when it renovates Kyle Field, unseating a different school from the state.
Here's an artist rendering of what it will look like:
According to Suzanne Halliburton of the Austin American-Statesman, the board will stand 47 feet tall and 163 feet wide, giving it a square footage of 7,661.
That beats out the current biggest video board in college football, the University of Texas' at Darrell K Royal-Texas Memorial Stadium in Austin, by 291 square feet. The Longhorns' board stands 134 by 55 feet for a total square footage of 7,370.
But that's not all the new Kyle Field renovations will do.
Next fall, when the first phase of construction has been done on the east side of the stadium, Aggies home games will have an attendance of 106,511. That number is up from 82,600 today, according to Chris Huston of College Football Talk (who also provides a secondary artist rendering).
When the second phase of renovations on the west side is complete in 2015, that number will actually drop to 102,500 because the seats will be made wider and more luxury suites will be added to that side of the venue, according to Halliburton's report.
Colloquially termed the "Manziel Renovations," Texas A&M's plans to upgrade Kyle Field are a direct upshot of its success the past couple of seasons. Always a bigger college football program but never one of the biggest, its move to and subsequent success in the SEC has made it one of the true blue-blood powers in the sport.
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That was made vivid during the 2014 recruiting cycle, when the Aggies finished with the No. 5 class on the 247Sports team rankings—more than 10 spots ahead of No. 17 Texas, the traditional in-state powerhouse.
The times are a-changin' in the Lone Star State. So too is the balance of power.
And when A&M reveals the biggest video board in the country, that momentum should only keep moving one direction.