One of the things that stuck with me after the PPV last night was the fight between Rey Mysterio and Chris Jericho when they put on a no-holds-barred match like only they could.
Let's back track a bit. The whole reasoning behind the PG rating and having Rey back on SmackDown was to make the show more kid friendly. And the reasoning for not turning John Cena into a heel is that they will lose out on all the T shirt and other Merchandise sales.
Yet, someone thought it would be a good idea for Jericho to take Rey's mask last night. Do they not see the little kids lined up down the ramp waiting on him as he heads to the ring?
Yeah, they must have; they had Jericho hiding among them a couple of weeks ago waiting to jump Rey for a beat down.
I have no problem with Jericho beating Rey. It sets up a longer program for the two of them. But taking Rey's mask has been done before and it didn't work back in the WCW days and there is nothing to indicate that taking the mask off of Rey will do anything for him now.
If they claim to be marketing to kids, then why would they alienate part of their fan base by unmasking it's Hero. If they're brave enough to do that, they then should also turn Cena into a heel to see what might happen.