Oregon Basketball Unveils 'JumpDuck' Logo on Sneakers

Kyle NewportFeatured ColumnistJanuary 19, 2014

via @OregonMBB

By now, everyone should just applaud Nike and the Oregon Ducks every time they show off their newest designs. Their latest piece of work may be one of the coolest features they have come up with yet.

On Saturday night, the men's basketball team unveiled a new sneaker. The shoes featured a wild color scheme, but that wasn't what caught our eye.

Take a look at the back of the shoe, via @OregonMBB:

Everyone loves the "JumpDuck" #goducks pic.twitter.com/5PZQeJDEVv

— Oregon Basketball (@OregonMBB) January 19, 2014

Yes, that is a "JumpDuck," a clever spin-off of Michael Jordan's Jumpman logo.

Well played.


Thanks to @OregonMBB for the photos, and hat tip to College Spun's Dan Lyons for the find.