Jose Mourinho Is 'The Transparent One' in Chelsea Manager's New Ad in Italy

Mark PattersonUK Staff WriterJanuary 7, 2014

Jose Mourinho has never really lived down the tag "The Special One" since he called himself as much on his Chelsea unveiling back in 2004.

And the 50-year-old from Portugal is showing that he can even still make a buck or two from it after appearing in an advert in Italy—or not appearing, to be more accurate.

Mourinho is giving a press conference in this promotion for Molinari Sambuca, but just like the drink, he's become completely see-through.

Even if you don't speak much Italian (Mourinho does, of course, after a successful stint as the manager of Inter Milan), you'll be able to hear the two key turns of phrase in this campaign: "Special One" and "Transparent One".

It would be a lot more exciting for the game if Mourinho were in fact transparent. Plus, it would have been altogether easier for him to get away with the Tito Vilanova eye-poke back in 2011.

Thanks to the Metro for the spot.