Juventus are back at the top of the league, but this will not be enough to appease Juventini, who have grown accustomed to domestic success over the past two seasons with Antonio Conte in charge.
The Bianconeri's transfer policy will be geared toward helping the side become a Champions League contender, meaning they will look to target a high caliber of player or those with excellent potential who can eventually cut it on the European stage.
Here are the latest transfer rumours and news surrounding the Old Lady.
Updated 13th December
Juventus crashed out of the Champions League at the group stage yesterday, which could have severe ramifications to their financial situation in the immediate future.
Without the extra revenue from qualifying for the last 16, the Bianconeri's transfer kitty could be reduced.
An Ansa report (via Forza Italian Football) reports that the cost could be €20-30 million.
UEFA guarantees €3.5 million for qualifying past the group phase, let alone additional income from match day and further cash boosts from progressing deeper into the competition.
How much of this can be recouped from a good run in the Europa League is unclear, with the final taking place in their own stadium, Juve will be determined to take the competition seriously.
Radja Nainggolan has denied rumours that he is set for a move to Juventus.
The Belgian was spotted in Turin earlier this month and reports stated he was house hunting, but the Cagliari midfielder has denied that.
Nainggolan took to his social network (via Football Italia) to refuse the reports, "I’m not looking at any homes in Turin."
Such a move would be a peculiar move, especially as Juve are formidable in midfield where Nainggolan would ultimately play.
It is probable that the Bianconeri will strengthen elsewhere moving forward.
Juventus have moved to dismiss a rumour that they were interested in signing Manchester City's Aleksandar Kolarov.
The Serbian left-back has consistently found it difficult to nail down a first team place since his move to the Premier League, and a return to Serie A, where he enjoyed a successful spell with Lazio seemed to make sense.
However, director Beppe Marotta told Mediaset (via Football Italia), "we are not interested in him."
So the Bianconeri appear to have crossed out Kolarov's name as a potential signing, but somebody of his ilk would certainly boost the side, as Kwadwo Asamoah is not a natural fit as a left midfielder in Antonio Conte's 3-5-2 system.
Jeremy Menez has emerged as a January target for Juventus after it emerged his future lies away from France according to L'Equipe (via Football Italia).
The PSG attacker has found first team football tough to come by this season under Laurent Blanc, and L'Equipe claim that he will leave in January, perhaps with a view to giving himself a better opportunity of making the squad for Les Bleus at the World Cup in Brazil next summer.
Juventus will battle it out with Inter according to the French newspaper, with Menez's arrival potentially allowing Antonio Conte to shift his formation to a 4-3-3.
Juventus appear to be ready to offer Stephan Lichtsteiner an extension to his contract.
The Swiss international's current deal expires in 2015 and the offer of a two-year extension is in the offing according to Turin-based newspaper Tuttosport (via Football Italia).
The 29-year-old is a firm favourite of Antonio Conte on the right side of his 3-5-2 system, and securing his future is a great move by the Bianconeri due to his ability at switching to right-back if the Mister opts to use a 4-3-3 system.
Dean Jones of The Sunday People (via Mirror Online) reports that the Bianconeri could be set to launch a summer bid if the 20-year-old's relationship with Blues manager Jose Mourinho sours beyond the point of repair.
Lukaku has been in inspired form for the Toffees this season, scoring eight goals in 11 Premier League matches.
With a World Cup to come next summer, Lukaku's stock could still rise further, meaning any potential deal could be beyond the Bianconeri financially.
Juventus could yet rekindle their interest in Bologna's trequartista Alessandro Diamanti.
Corriere di Bologna (via Forza Italian Football) reveal that the Bianconeri were monitoring his form in last Friday's clash between Diamanti's side and the Serie A champions.
After a couple of brilliant seasons with the Felsinei and the Azzurri, Diamanti could be ready to make the step up.
The 30-year-old would add some much-needed craft and vision in and around the penalty area and provide some extra depth to the squad, that could be needed if Juve progress into the latter stages of the Champions League.