Drake Finalizes Endorsement Deal with Jordan Brand, Previews New Shoe Line

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Drake Finalizes Endorsement Deal with Jordan Brand, Previews New Shoe Line
David Sandford/Getty Images

October’s Very Own is branching out into new territory this winter, according to a recent announcement made by Drake.

The Canadian rapper and OVO fashionista revealed to a crowd in Portland, Ore., on Tuesday night that he is officially teaming up with the Jordan brand to introduce his own line of shoes. 

Video of the announcement was spotted by Glenn Erby of BlackSportsOnline.com

Warning: Video contains naughty, NSFW Drake language.

Drake kicked off the unveiling by complaining about the weather, but once that was out of the way, the real news was delivered:

Growing up, I’m sure we all idolized this guy—he goes by the name of Michael Jordan. ... So today I came to Portland, and I officially became inducted into the Team Jordan family...I feel like I’m at home right now.

The Team Jordan Twitter account also announced Drake’s introduction to the brand, reiterating the fact that the rapper now has a home in Portland (8.5 miles away from Beaverton, Ore., where Nike’s headquarters is based).

The rapper also posted photos of what appear to be OVO-edition Jordan prototypes to his Instagram account last night. They are white, black and glittery.

Screenshot via @ChampagnePapi
Drake referred to the shoes as the “OVO Stingray 12’s Sample Pack.” 

Screenshot via @ChampagnePapi
So there you have it—Drake has new shoes coming out with one of the most respected sporting apparel companies in the nation.

He also has a “home” in Portland now, it would appear.

It's a match made in fashion heaven, truthfully. Both the rapper and the town have weird tendencies and enjoy looking back on the '90s as often as possible.

Also, Portland and Drake love putting random birds on things.

 

Always put a bird on it.

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