What comes with that territory is extreme pressure to not only continue that play on the court, but raise your style game off the court.
George has taken that challenge and is now becoming one of the most stylish guys in the game, always bringing something new every night.
When I spoke to the 23-year-old, I asked him about his style choices and what's next for him in the sneaker game.
What do you think about his style? Let me know in the comments below.
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